Sample Completed Projects
Here's a list of great projects on Taproot+ completed recently. Read these descriptions to see if your organization identifies with any of these needs
Marketing strategy for podcast for Reading Opens Minds
We are a young organization and have only been formal for 3 years now. As a purely volunteer run nonprofit, things like public relations, copywriting and marketing strategies are luxuries we could not afford but were necessary for growing our reach in the community. We turned to Taproot+ for on demand pro bono support and our experience with the platform so far has been superb.
Our organization now has great website content, a revised mission statement, a market survey analysis, and a podcast marketing strategy plan thanks to the highly skilled and caring individuals who volunteered with us through Taproot. The volunteers on this platform are heroes - we can’t thank them enough for the service they provide to nonprofits like mine.
Marketing guidelines and design for Adaptable Security Corp
My organization sought out pro bono support right after our inception. Since we are brand new, we needed expert advice and technical skills to implement the new ideas and designs coming from our staff and volunteers. We found amazing talent through Taproot+ and dove into a few projects with our skilled volunteers. After around 800 hours of pro bono support, we now have a website, a marketing strategy, and a freshly developed product ready for beta launch. Taproot+ provided all the human resources that our low-budget nonprofit needed to hit the ground running.
To put it simply, our experience with Taproot and their pool of skilled volunteers rocked. Taproot+ helped us use pro bono service by connecting us with skilled volunteers, sharing best practices, and conduct periodic status checking. They were our personal fairy godmother throughout the entire process.
PR strategy and execution plan for College Possible
I was hired in January 2018 when goals to obtain several media hits were already in place. I had ZERO PR experience and was new to the Portland area, so I didn't have any media relationships. I needed help! Thankfully I knew of Taproot from working in the volunteer engagement field and quickly went to them for help. I knew that I would find skilled, talented volunteers through Taproot... and I was right! Less than 24 hours after I posted the pro bono project, I received an email from a Portland local and PR expert.
Taproot had thorough information on what it takes to successfully engage a business professional. They also provided our volunteer with tools for what to expect from the nonprofit. Taproot suggested questions for both of us to ask during the initial meeting to help ensure that we were a good fit. They made the introduction seamless. Plus, we never would have found our awesome volunteer to begin with without Taproot's posting and advertisement of our opportunity!
Design for visual identity for Child Care Resource & Referral
We decided to use pro bono service because we had grown beyond our "state" funded core services and were all over the place. CCR&R needed a brand and messaging for our constituency; we required professional advice but, as a nonprofit, did not have the funds to pursue it. Taproot helped bridge that gap by connecting us with highly skilled volunteers who produced professional-level, usable end results.
Our organization received a Taproot Service Grant in 2016 and adopted a full branding and messaging plan with recommendations from our skilled volunteers that we implemented through a separate Taproot+ project. Participation in one pro bono service seems to lead to another! We continue to have plans to reach out for more pro bono. It has become an increasing part of our budget.
Online Marketing Campaigns Assistance for Ajiri Tea Company
As Ajiri grew, we drew up plans to redesign our website, develop a new product, and revamp the marketing for our existing products. Since we didn't have the resources or expertise to do all of that on our own, Ajiri looked to Taproot+ to connect us with pro bono volunteers. Through work with our skilled volunteers we were able to successfully develop a new product—a gift box! We are so excited for the gift box to hit shelves within the month; with the increase in revenue, we hope to develop more programs for our students in Kenya.
Through Taproot+ we have found enthusiastic, engaging, and talented volunteers who have worked—and are still working—to grow our organization.
Digital content strategy for Unity Parenting and Counseling Inc.
We were in the midst of a Taproot+ digital content strategy project for our art programs when our youth emergency shelter was struck by a serious fire. Our skilled volunteer immediately pivoted focus right along with us and threw himself into developing a GoFundMe campaign to assist our shelter in recuperating from the severe fire damage. Our volunteer’s efforts paid off; this initial social media campaign raised over $20,000 from new donors within two months.
Unity Parenting and Counseling is a stronger, more viable organization today because of Taproot and our skilled volunteer.